The Journal of Advertising has a call for the Themed Issue “Generative AI and Advertising: Building New Theoretical Frontiers.” Detailed information can be found at https://think.taylorandfrancis.com/special_issues/generative-ai-and-advertising-building-new-theoretical-frontiers/. This themed issue invites scholars to explore, challenge, and reimagine advertising theory in light of…
“Accelerate team-based advertising research – with a role for ICORIA!” Last summer during ICORIA 2024 in Thessaloniki, Steffen Prior (research associate and PhD student, Chair of Marketing, University of Wuppertal) had the opportunity to interview Peter Neijens about the challenges…
The ICORIA 2025 notifications have been sent out! We received a record number of submissions this year, so we would like to extend a special thanks to all authors and reviewers. All information about the conference can also be found…
“I Wouldn’t Trade Academia for Anything” At this year’s ICORIA in Thessaloniki, Julian Felix Kopka (research associate and post doc, Chair of Marketing, University of Wuppertal) had the honor of speaking with Professor Taylor about his career, challenges in advertising…
Out now: the International Journal of Advertising special issue “Harder, Better, Faster, Stronger – contributions to advertising research from ICORIA 2023”. The special issue comprises nine papers that were originally presented at the International Conference on Research in Advertising (ICORIA)…
The American Academy of Advertising – European Advertising Academy Research Fellowship Competition intends to promote collaborations between the American Academy of Advertising (AAA) and European Advertising Academy (EAA) scholars and advertising professionals, offering funding for research and travel to international…
EAA Flemming Hansen Award 2025: Call for Nominations The European Advertising Academy (EAA) is seeking nominations for the Flemming Hansen Award 2025, which honors an advertising scholar who has made an outstanding contribution to distinguished scholarship in the field of…
EAA Research Grant 2025 To support researchers to conduct innovative, excellent research into advertising, the European Advertising Academy provides a yearly EAA Research Grant. Researchers can apply for a maximum of €1,500. All submissions are evaluated on the research quality…
During the gala dinner of ICORIA 2024 in Thessaloniki, the winners of the best papers awards were announced. The 2024 winners are: Best conference paper The creativity conundrum of advertising development: Solving a knowledge resources paradox by activating dynamic capabilities…
Dear members and friends of the European Advertising Academy, First and foremost, thank you all for your confidence in giving me the opportunity to serve the EAA as president. Initiated more than twenty years ago by our late colleague Flemming…
