This year’s conference redirects the focus from the content and meaning of the marketing message to its form, i.e. its format and shape since the ubiquitous technological developments blur the so far accepted contours of advertisement. As such, marketing communication…
Patrick De Pelsmacker was honored with the Flemming Hansen Award 2021, awarded during the General Assembly of the 19th International Conference on Research in Advertising (ICORIA). Since 2015, the European Advertising Academy (EAA) has granted the Flemming Hansen Award every…
A general version of the ICORIA 2021-programme can be downloaded now (CET time, the conference is synchronous). General programme Detailed programme The detailed programme is available here: Please prepare up to 15 minute presentations to be presented via MS Teams,…
Decisions on paper submissions were sent out on May 22, 2021. Please register for the ICORIA 2021 here. The deadline for the early bird conference registration has been extended to June 13, 2021.
To participate in ICORIA 2021 Doctoral Colloquium please send a one-page application describing your dissertation project and briefly explaining why the doctoral colloquium would be important for you in to develop your research career.
EAA’s 19th annual conference Considering the pandemic situation in Europe, the EAA board together with the conference organizer have decided that ICORIA 2021 will move to an online format. We are very sad that we cannot meet in Bordeaux this…
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To support researchers to conduct innovative, excellent research into advertising, the European Advertising Academy (EAA) provides a yearly EAA Research Grant. Despite the cancelation of ICORIA this year, we were happy to receive eight submissions to the first issue of…
With our deepest regrets, the EAA board together with the conference organizers have decided to CANCEL ICORIA 2020 and to postpone it to June 2021, when we hope to welcome you in much safer circumstances. This has been a very…
The EAA grants the Fleming Hansen Award every second year. This long-term impact award honors a scholar who has made contributions to distinguished scholarship in advertising research. This year, the Award Jury and Selection Committee was made up of Edward…
