“What is wrong with advertising research and how can we fix it?” – An Interview with Patrick de Pelsmacker This spring, Charlotte Lamerz (research associate and PhD student, Chair of Marketing, University of Wuppertal) had the opportunity to interview Patrick…
To encourage young researchers who provide high-quality advertising research, but have limited resources to attend the yearly ICORIA meeting, the European Advertising Academy provides a yearly ICORIA student grant by waiving the conference fee for selected researchers. Based on the…
The preliminary program for ICORIA 2024 is now available. Check out the ICORIA 2024 page for information about the conference venue, accommodation, doctoral colloquium, pre-conference, and discounts and trips for your stay in Thessaloniki.
Good news, the deadline for ICORIA 2024 conference has been extended to March 22. Check out the ICORIA 2024 page for all details and the call for papers.
The new call for papers for ICORIA 2024 is out now! See you in Thessaloniki!
A general version of the ICORIA 2021-programme can be downloaded now (CET time, the conference is synchronous). General programme Detailed programme The detailed programme is available here: Please prepare up to 15 minute presentations to be presented via MS Teams,…
To support researchers to conduct innovative, excellent research into advertising, the European Advertising Academy (EAA) provides a yearly EAA Research Grant. Despite the cancelation of ICORIA this year, we were happy to receive eight submissions to the first issue of…
With our deepest regrets, the EAA board together with the conference organizers have decided to CANCEL ICORIA 2020 and to postpone it to June 2021, when we hope to welcome you in much safer circumstances. This has been a very…
At the start of the summer, the majority of the advertising research community gathered in Belgium to enjoy this year’s ICORIA conference. More than 160 participants from about 30 countries participated in 33 sessions. The conference took place in the…
Charles Raymond (Ray) Taylor received the 2017 EAA Flemming Hansen Award, the official award of the European Advertising Academy for contributions to distinguished scholarship in advertising research. With this award, the EAA recognizes an author of one or more publications…
