Advances in Advertising Research (Vol. II)
Okazaki, S., ed. (2011). Advances in Advertising Research (Vol. II): Breaking New Ground in Theory and Practice. Wiesbaden: Gabler Verlag. ISBN 978-3- 8349-3134-4.
Advances in Advertising Research (Vol. I)
Terlutter, R., Diehl, S. and Okazaki, S., eds. (2010). Advances in Advertising Research (Vol. I): Cutting Edge International Research. Wiesbaden: Gabler Verlag. ISBN 978-3-8349-2111-6.
Advertising Research; Message, Medium and Context
De Pelsmacker, P. and Dens, N., eds. (2009). Advertising Research; Message, Medium and Context. Antwerpen: Garant.
