Keynote by Prof. Dr. Mark Deuze

Mark Deuze
The two-day ICORIA 2014 conference will start with a keynote speech by Prof. Dr. Mark Deuze (University of Amsterdam), known for his alternative way of thinking about the way we live within media. He will show us how this affects society and what it implies for current thinking about advertising effects. You will receive his new book when registering for the conference.

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