About the EAA

The EAA is closely related to the yearly International Conference on Research in Advertising (ICORIA). The purpose of the conference is to create a forum where people studying advertising in the academic world could exchange ideas, and where they could meet with practitioners who have experience with advertising in the commercial world.

Purposes

In order to strengthen the professional foundation of people involved in advertising research, the association has the following purposes:

Statutes EAA