Conference updates

• The Detailed programme and the Presentation Guidelines are now available on the Conference page.
• The conference dinner on Friday will be held in one of Antwerp’s many historic buildings, the beautiful neoclassicistic Bourla theatre, designed in 1827. The dinner will be preceded by a diamond cocktail in the theatre lobby, during which we will give away a real diamond!
• The International Journal of Advertising, the official journal of the conference, will be sponsoring the €400 best paper award.