The 7th ICORIA Conference
The Detailed programme and the Presentation Guidelines are now available on the Conference page.
The conference dinner on Friday will be held in one of Antwerp’s many historic buildings, the beautiful neoclassicistic Bourla theatre, designed in 1827. The dinner will be preceded by a diamond cocktail in the theatre lobby, during which we will give away a real diamond!
The International Journal of Advertising, the official journal of the conference, will be sponsoring the €400 best paper award.
The EUROPEAN ADVERTISING ACADEMY in association with THE UNIVERSITY OF ANTWERP invites you to the 7th International Conference on Research in Advertising (ICORIA) at the University of Antwerp Management School on June 27th and 28th 2008.
The EAA
The EAA was initiated by Flemming Hansen (Copenhagen Business School) and founded by him, Sandra Diehl (Institute for Consumer Research, Saarbrucken), Robert Heath (School of Management, Bath), Gorm Kunoe (Norwegian School of Management), Peter Neijens (The Amsterdam School of Communications Research), and Ralf Terlutter (Institute for Marketing, Klagenfurt).
Objective of the EAA
The objective of the association is to provide a professional association to academics and practitioners interested in advertising and its applications that will promote, disseminate and stimulate high quality research in the field.
The association particularly serves as a meeting and communication forum for its members. It offers a network for the exchange of knowledge on an international level and constitute a framework allowing for a better dissemination of information on research and teaching.
The association also aims at the development of relations with all other professional and research-oriented associations which are active in the field, as well as with European or international committees and authorities concerned with political decision making, active in this field.