EAA-AAA Joint Membership
The EAA has started a joint membership with the American Academy of Advertising (AAA), with regular member dues for US$100 and student dues for US$50. This joint membership will give members access to both organizations with all membership benefits, including the ability to pay the members' reduced price at both 2015 ICORIA London and the 2015 AAA Global Conference in Auckland. If you are interested, please go to http://www.aaasite.org/membership/. Please note that the EAA-AAA joint memberships run for a calendar year, not from the date of payment. In order to pay a reduced price for the ICORIA London or the AAA Global Conference in Auckland, you must pay the joint membership fees before the registration fees.
EAA Flemming Hansen Award 2015
The European Advertising Academy (EAA) is seeking nominations for the inaugural Flemming Hansen Award. This award honors a scholar who has made contributions to distinguished scholarship in advertising research. Specifically, the EAA will recognize an author of one or more publications that had a significant impact in the field of advertising. The 2015 recipient will be announced at the Gala Dinner of the 14th International Conference on Research in Advertising (ICORIA) in London on July 3, 2015. Please see the conference call for papers at the EAA Web site.
The EAA will consider self-nomination as well as nomination by another person or organization. All nominees will be considered against the same criteria. Nominees and nominators should be members of the EAA.
The Selection Committee consists of the past EAA Presidents: Professor Peter Neijens (University of Amsterdam, the Netherlands), Professor Ralf Terlutter (Alpen-Adria University Klagenfurt, Austria), and Professor Edith Smit (University of Amsterdam, the Netherlands).
Please send nominations and any questions related to this award to the Selection Committee Chair, Peter Neijens, at P.C.Neijens@uva.nl. Include the candidate’s CV with the nomination letter, which should describe significant contributions to distinguished scholarship made by the nominee (maximum one page). Nominations for the 2015 award must be received by May 1, 2015.
New Publication: Advances in Advertising Research
Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 12th International Conference in Advertising (ICORIA) which was held in Zagreb (Croatia) in June 2013. The conference gathered 105 leading researchers from 23 countries under the conference theme “To Boldly Go... Extending the Boundaries of Advertising”. The book provides international state-of-the-art research with 23 articles by renowned scholars from the worldwide ICORIA network.
The book series “Advances in Advertising Research” is published by Springer Gabler and can be ordered on amazon.com. More information about the series and links to Amazon can be found on the publications-page of the EAA-website.
The 14th International Conference on Research in Advertising 2015 will be held in London, UK, one of the most exciting cities in the world. The conference theme "Bridging the Gap" embodies the need for closer collaboration between advertising academia and practice.
Around 150 papers on various topics related to advertising and brand communication will be presented during the two days of the conference: July 3rd and 4th, 2015. The 2nd Doctoral Colloquium, followed by a welcome reception, will be held on July 2nd.
The conference will take place on the campus of the Birkbeck, University of London. A gala dinner is scheduled on Friday, as well as a sight-seeing tour of London on Saturday, following the last sessions of the conference.
If you are interested in presenting your work at the ICORIA 2015 conference please submit a five page summary of your paper as soon as possible (but no later than March 15, 2015) to: firstname.lastname@example.org." The full call for papers can be found here.
We look forward to welcoming you to London in 2015!
Professor George Christodoulides