Amsterdam host for EAA's 13th annual conference

EAA's 13th International Conferences on Research in Advertising (ICORIA) will be held from Thursday, June 26 - Saturday, June 28 in Amsterdam, one of the most beautiful cities in the World.


Around 100 papers on topics related to advertising and marketing communications will be presented during the two days of the conference. During the conference several social events will be scheduled.

The organizing committee hopes to welcome you in June!
Peter Neijens, Eva van Reijmersdal, Edith Smit, Peeter Verlegh & Hilde Voorveld

Call for Papers

If you are interested in presenting your work at the ICORIA 2014 conference please submit as soon as possible (but no later than March 1, 2014) a five-page summary of your paper to: papers@icoria.org.


ICORIA’s 2014 Doctoral Colloquium

The aim of this colloquium is to provide PhD students with professional skills for their academic career. A selection of renowned scholars from the field of advertising, marketing and branding will give interactive lectures and workshops on various topics, including 'how to publish your work in academic top journals', 'how to manage your supervisors' and 'the dos and don'ts of peer reviewing.'



EAA's 13th International Conferences on Research in Advertising (ICORIA) will be held on June 26 - 28, 2014 in Amsterdam. The conference booklet containing a detailed description of the programme and all the information about locations and local transport can be downloaded as a pdf.


Keynote by Prof. Dr. Mark Deuze

Mark Deuze
The two-day ICORIA 2014 conference will start with a keynote speech by Prof. Dr. Mark Deuze (University of Amsterdam), known for his alternative way of thinking about the way we live within media. He will show us how this affects society and what it implies for current thinking about advertising effects. You will receive his new book when registering for the conference.

Historical Locations

All meetings of the conference take place in old historical buildings in the inner city of Amsterdam.


Hotels in Amsterdam

Please find our selections of hotels here:



Some useful travel trips (in and to Amsterdam) can be found here:



The Conference Award Dinner is planned at Restaurant Stork situated in an old industrial building at the Northern banks of the river IJ. Transport to the Dinner location: a nice boat trip through the canals of Amsterdam!

Registration closed

The registration for ICORIA 2014 is closed (June 18th). If you still would like to register for the conference, please contact Elske Verkruijsse e.m.verkruijsse@uva.nl.

Join us on social media!

ICORIA is not just intellectually stimulating, but also a socially inspiring. To make the conference an unforgettable experience, join the 2014 conference online as well. Befriend the conference on Facebook (Facebook.com/Icoria.Icoria) and follow the conference on Twitter (@Icoria2014), to receive the latest conference updates, share pictures, post tips, check out new juicy gossip, and to receive personal recommendations of our local organizers about where to go, what to see, where to eat and what to do in Amsterdam.

Organizing Committee

The organizing committee at the University of Amsterdam: