Letter from the conference chair

Dear participants/researchers!

The starting date of the ICORIA 2016 conference on “Challenges in an age of (dis)engagement” is approaching soon. We would like to share with you some of the highlights of the program to ensure that you have an excellent conference experience in Ljubljana.

Vesna Zabkar

Location of the ICORIA 2016

Most of the conference will be held at the FELU (Faculty of Economics, Kardeljeva pl. 17, Ljubljana) which is north of the city center. Please check the directions on how to reach the school at: http://www.ef.uni-lj.si/visit_us.

The Doctoral Colloquium and the main conference

For the Doctoral Colloquium participants, the conference will start at the FELU on June 30 at 12:30 p.m. Sara Rosengren, who is engaged with the colloquium on behalf of the EAA Board, shares her thoughts with us:

“The aim of the ICORIA Doctoral Colloquium is to provide PhD students with professional skills needed for their academic career. The colloquium gives PhD students the opportunity to learn from the insights and experiences of senior scholars in their field of study. Furthermore, PhD students will meet peers from different countries and start (or continue) building an international network that will be valuable throughout their academic career.

This year the Doctoral Colloquium is also integrated with the main conference. More specifically, a majority of the conference sessions will be hosted by Doctoral Colloquium participants. So, if you are curious about the future of advertising research and/or the doctoral colloquium make sure to ask a session chair.”


The main conference will start with the welcome drink reception at the FELU (Faculty of Economics, Kardeljeva pl. 17, Ljubljana) on Thursday, June 30, at 6 p.m. We are preparing a short program to get you engaged from the beginning on.

On Friday we will start with the opening and keynote at the FELU at 9 a.m. The keynote on the secret powers of advertising industry in communist times and beyond will be given by two experts on advertising in this part of the world, Jure Apih, the doyen of Slovenian and regional advertising, and Davor Bruketa, creative director of one of the most award-winning advertising agencies in the region Bruketa & Žinić OM.

There are sixteen parallel sessions with 3-4 papers planned for the first day at the FELU, starting at 10 a.m. and finishing at 5 p.m. Drink reception and gala dinner will start at 7 p.m. at Austria Trend Hotel (Dunajska 154, Ljubljana). Please put on your dancing shoes since the DJ will be inviting you to the dancing floor until the early hours of Saturday. On Saturday morning we will continue with research presentations at 9:30 a.m. Sixteen more sessions will be presented. Before lunch you are invited to the general assembly of EAA. The conference will come to the end of its formal part at 5:15 p.m. with Meet the editors and wrap-up session. After the sessions you are invited to join the Ljubljana sightseeing tours starting at 6 p.m.

A more detailed programme of the conference is available here.

We wish you a pleasant journey to Ljubljana, Slovenia and we look forward to welcoming you at ICORIA 2016.

Prof. Vesna Zabkar, Conference Chair, in the name of the ICORIA conference team